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  • OLYMPUS DIGITAL CAMERA

    August 14, 2017

    Deciding what software to build in house and what to buy

    When deciding on a software solution to address a pressing problem, you face a difficult decision: Should you buy your software or should you build it? You may be tempted to build your own custom software to save money. But that instinct is wrong—building software is expensive. If you’re going to build... Read more ›

  • slack-imgs

    August 8, 2017

    Good software partners let you focus on you

    Podcast Episode 10

    How do you get a best-in-class MLM software solution without wasting resources? How do you run a good IT department without losing focus on your products—your core competency? In this episode, we talk to three guests, each from software providers in the direct sales space: Jared Smith, Director of R... Read more ›

  • Programmer working in a software developing company office

    July 31, 2017

    MLM Software in the 21st Century

    The times are changing and you need to too

    When I was a young man at the start of my software career in the 1980s, companies saw software as a necessary evil. It didn’t create value. It didn’t bring in customers. It didn’t provide a competitive edge. It was like home owner’s insurance: You hated it, but you had to have it. And it wasn’t spec... Read more ›

  • Mark Rawlins 2

    July 24, 2017

    What are APIs and how can they help you save money?

    When looking for software to meet the needs of your business, you don’t need to build the software all yourself or turn to a single software provider for everything. You can get customized functionality combined with the lower cost of mass-produced software by using application program interfaces (APIs) to ... Read more ›

  • Scott Smith1

    July 10, 2017

    Designing websites that users can trust

    E-commerce sales continue to rise as a percent of total retail sales. In 2007, about 3.5% of retail sales happened online and in the first quarter of 2017 ecommerce sales were at about 8.5%. Many direct selling companies see a much higher rate of online sales as a percent of total sales. We have new distribut... Read more ›

  • Traci Lynn 1 cropped

    June 26, 2017

    Diversity marketing for direct sellers

    Photo source This month we’ve been talking about ways to better serve international and multicultural markets. Nancy Tobler wrote about the benefits, challenges, and best practices for supporting the multicultural workforce. Nicki Keohohou—joining us on the podcast—spoke about encouraging diversity t... Read more ›

  • Nancy Tobler resized

    June 12, 2017

    Working in a multicultural team

    Many direct selling companies reach across country and cultural boundaries. The World Federation for Direct Selling Association shows that worldwide the industry made 183,729,000,000 (USD) in sales in 2015. The United States tops the list of direct selling dollars at 20% (36.1 billion USD) with China in a clo... Read more ›