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Communication for Direct Sales

Successful communication permeates every aspect of the MLM and direct selling industry. Communication includes a range of abilities from giving effective public speeches, to motivating our downline/sales group, to providing business support. We communicate verbally and nonverbally to create meaningful business transactions and relationships.

  • October 3, 2013

    15 tips guaranteed to boost your professional image using email

    Email is a home-based entrepreneur's dream. It's convenient, fast, saves time and money. The pace at which we send these messages and the expectation of how quickly we expect a response is getting faster and faster. However, if you think it is easier to send an email than a business letter or typewritten m... Read more ›

  • October 3, 2013

    Did You Hear What I Said?

    Years ago on a Saturday morning I was sitting in front of the television, working my remote control while my six-year-old son was in the kitchen working on his oatmeal (which he called “eatmeal”).  After a couple of minutes I caught him out of the corner of my eye hopping down from his seat and headed ov... Read more ›

  • September 28, 2013

    Build It Big: Transform Your Downline Through Coaching

    Do you hold a vision of your team members taking greater responsibility for their businesses and being more accountable? If your answer is a resounding, "Yes," then you are like I was before I discovered the incredible freedom and empowerment that comes with learning the right way to coach a team. Because ... Read more ›

  • August 8, 2013

    How Many People Can You Keep Track Of?

    How many close relationships do you have?  10, 50, 150, 200 or more.   In a recent research project sponsored by InfoTrax, we asked 30 participants how many close friends they had. Responses ranged from five to 182 people. This number fits with what research states about the size of primate groups, and... Read more ›

  • June 4, 2013

    The Buzz about Buzz

    Influencing Your Relational Network through Word of Mouth Marketing

    Talking to friends and family about a new product or opportunity is not new.  Researchers have looked at word of mouth advertising since the 1950s. Further, word of mouth marketing has been used in direct selling, at least, since the 1940s. Corporations have started (or restarted) the use of “viral” or ... Read more ›

  • May 7, 2013

    Building Distributor Business On The Go with Evo Mobile

    The Evo Mobile app provides the essential information to manage a home-based business from your mobile phone – information and details that aren’t readily available without the calculating power of Evo. “With Evo Mobile, we are putting actionable information into the hands of the distributor on the go. ... Read more ›

  • October 18, 2012

    “I’m a bit pressed for time at the moment. Just give me your 60-second elevator pitch.”

    An "elevator pitch" is what sales pros call their 60-second presentation.  And a lot of times, that's all the time you have to capture and hold someone's attention: the time it takes an elevator to take you up...or down. Think of it this way: the evening news is a 12-minute news hole stretched to 30 with ... Read more ›