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International

MLM and direct selling considering an international business expansion is one common growth initiative. Although startups are often eager to pursue international markets right away, the best approach is to grow the business domestically first before expanding abroad. It is a great deal more important to first prove the business, work out any kinks and understand your systems and processes before considering options for international growth.

  • September 11, 2017

    A Castle Built on Sand

    Challenges and opportunities for network marketing in China

    This article was written by Mark Schaub (International partner), Atticus Zhao (Senior associate), and David Hong (Foreign law consultant) and reposted with permission. China is the promised land for many international network marketing companies. China has what network marketing companies thrive on: co... Read more ›

  • June 19, 2017

    The challenge of international expansion

    Podcast episode 7

    Kenny discusses some of the common piftalls direct sales companies face when expanding internationally. He talks about differing regulations on network marketing and MLM, product pricing and product regulation, the danger of embracing quick fix solutions (like the common choice to go NFR), and the nee... Read more ›

  • June 2, 2017

    Building a culture of inclusion and understanding

    Podcast episode 6

    Nicki Keohohou, CEO and co-founder of the Direct Selling World Alliance (DSWA), joins us to talk about international expansion, cultural awareness, inclusivity, and diversity in the domestic MLM market. She gives us her advice for expanding internationally from the perspectives of both corporate and t... Read more ›

  • May 24, 2016

    What’s going on in China?

    Expanding into a new country means adapting your commissions and operations to suit the market. Sometimes the adaptations you’ll need to make are small; sometimes they’re big. Entering China means big changes, but their direct selling market is on the rise, so let’s break down their business landscape. ... Read more ›

  • May 16, 2016

    Consumers in Portugal

    When your company enters a new country, the most important step you can take is to learn about that country’s culture, economy, and regulations. Rules of thumb for international operations and commissions can only get you so far. Take time to get to know individual markets. Today, let’s take a look at Por... Read more ›

  • May 9, 2016

    Where in the World is Direct Selling?

    Many direct selling companies do business worldwide.  Each company must carefully consider entering a new country. Three areas to consider are how well retail sales are doing in the country, what products and services are needed, and what legal restrictions may be unique to the country. Retail Sales The Wo... Read more ›

  • May 9, 2016

    Expanding into International Markets

    Currency, Taxation, and Order Processing Considerations

    As companies in direct selling and multi-level marketing grow large enough to consider international expansion, there are some important aspects of globalization that should be considered. Doing so will reduce risk and cost during the process. I will share with you the important factors to be evaluated and we... Read more ›