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The Role of the Fast Start Bonus

As you’re designing your compensation plan, you may want to consider implementing a fast start bonus. Fast starts are designed to round out your primary commissions—focusing earnings on distributors your basic plan doesn’t automatically reward well. They can reward salespeople for customer acquisition or encourage new distributors to “hit the ground running.” Both versions have…

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Why and how you should train your team

Training: High school football teams do it for the season and elite athletes do it for the Olympics. Corporate employees and sales teams do it, too. For many, running the stadium stairs has more appeal than spending the day in a corporate training session. Business training can feel tiresome, condescending, and perfunctory—a hoop to jump…

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Persuasive Strategies: Consistency

When considering consistency as a persuasive technique, we’re looking at the frame of mind of the person whom we’re trying to persuade. People are more likely to be persuaded to act in ways that they perceive to be consistent with their beliefs and their past behavior. Cialdini states that one of the best ways to…

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Persuasive Strategies: Liking or “In the Eyes of the Beholder”

To understand the “Power of Persuasion” we can look at currency as an example. Money holds value for almost everyone and most individuals can be persuaded to action if there is a monetary reward. However, if someone offers you a currency that you cannot spend, then the currency has no value. Similarly, if your expertise,…

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How Do Hostess Party Gifts Compare

One of the oldest traditions in direct selling and multilevel marketing is the party and the party hostess rewards. Companies that use hostess rewards cover a wide range of products from jewelry and fashion (Trades of Hope) to home goods (Clever Container) to beauty products (Younique) to unique products such as Damsel in Defense and…

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Build Your MLM Business with Instagram

When Facebook offered a billion dollars for Instagram—instantly making its 13 employees multi-millionaires—Facebook was recognizing a very good thing. And what Facebook saw is even better for your MLM business than it is for their social media! Why? Because it’s visual. And it’s instant! Whether you are an independent distributor or company executive, you’re probably…

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