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Communicating with Millennials, Gen X, and Baby Boomers

Now is an amazing time to be communicating! We have many ways to contact people and more data than ever about how people communicate. This data helps us to understand the intrinsic differences between Baby Boomers, Generation X, and Millennials. The question I had this week was about generational communication. Should we change our message…

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Millennials and Motivation

Advice on how to reach or motivate Millennials (or those born after 1982) appears in business helps, news, education, and advertising – give them more free time and less supervision, provide opportunities for service, provide intrinsic motivators such as a challenging job. The consensus seems to be that young people entering into the workforce today…

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