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Build Your MLM Business with Instagram

When Facebook offered a billion dollars for Instagram—instantly making its 13 employees multi-millionaires—Facebook was recognizing a very good thing. And what Facebook saw is even better for your MLM business than it is for their social media! Why? Because it’s visual. And it’s instant! Whether you are an independent distributor or company executive, you’re probably…

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Third Party Marketing Materials and Product Substantiation

Every few years, someone makes front page news with a scandal about an exaggerated or unsubstantiated claim about their product. Typically, some crisis comes first such as Swine Flu. Next, someone decides that their product will fix said crisis. Making headlines can be great for business, but not these kinds of headlines. I am not…

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Build your business by managing your contacts

15 tips guaranteed to boost your professionaly image using email

The opportunity in a direct selling business is about building relationships with people both within the organization and outside it. Let’s talk about one of the most basic but crucial parts of relationship selling: your contacts. Giving the right kind of attention to this aspect of your business is how it will grow Start by…

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Communicating with Millennials, Gen X, and Baby Boomers

Now is an amazing time to be communicating! We have many ways to contact people and more data than ever about how people communicate. This data helps us to understand the intrinsic differences between Baby Boomers, Generation X, and Millennials. The question I had this week was about generational communication. Should we change our message…

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The Elevator Speech

Did your grandma ever ask you what you do? You start explaining your job, your business, what happens each day, what goes right, and what goes wrong. Then, before you know it, she has fallen asleep? What happened? What happened is that you were unable to articulate, in sound bite fashion, in language she could…

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Building your Holiday MLM Business with Social Media

I asked my Facebook Page community if they were using their computers less because they were focused on their face to face businesses during the busy holiday season.  The answer surprised me…direct sellers are actually spending more time on their computers.  Why?  Well, as my wise friends shared with me, with more face to face…

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