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Vemma Back in Business

Vemma’s website is back up. They are once again taking orders. No doubt several of our readers have been holding their breath, waiting for this moment. The brief asset freeze and TRO ended a few weeks ago, but it’s taken them some time to get operations back up after the court appointed Receiver closed their…

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Breaking News: Vemma Court Case

For the first time in 16 cases, the FTC did not succeed, at least for now. Remember I am not a lawyer. This article is another one of my opinions about the Vemma case. The case seems encouraging. The most recent court order on the Vemma case is temporary. This means that the court could…

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Selling a Feeling

As we recently reported, the court appointed receiver in the Vemma case has been replaced with a monitor, but before that happened, the receiver released a report of its findings on Vemma’s business practices. This report is still worth reading. From it you can glean insights into the FTC’s concerns and game plan in their…

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The FTC playbook: What happens when a company is shut down

I am not a lawyer. This is just one lay persons view based on my years in the industry. When the FTC decides to make a case against an MLM company, their methods follow a consistent pattern or playbook. When the FTC decides to run their “playbook” against a company, I have never seen a…

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Avoid the FTC’s Crosshairs! The Wisdom of Jerry Garcia

I went to a Grateful Dead concert in 1976. The band was at the height of cool at the time as they represented the counter-culture movement from the Haight-Ashbury district of San Francisco. Although I had been to a number of concerts before seeing the Dead, this concert was different because it was the first…

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The FTC Wins, You Lose. The FTC Loses You Lose.

The response across the web to the court ruling on September 18, 2015 has been mixed. Some reporters have called it a “loss,” expecting the court to eventually declare Vemma a pyramid and shut them down for good. Many have seen it as a “win” for Vemma and for the industry, given the fact that…

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