It’s a sad fact, but most new network marketers never make it big, despite the glowing promises of their uplines and sponsors. Most simply quit after the first few months. But with the secrets in this article, you’ll avoid the common mistakes that novice networkers make — and set your course firmly on the road to wealth. Read on!

Secret #1 – Don’t Focus On The Sale. Focus On The Skills.

One of the most beautiful things about MLM (multi-level marketing) isn’t what you earn from it, but what you BECOME by it. MLM is a great place to learn valuable skills that you can use in other areas of your life, and not just in business. And focusing on that fact, rather than the sale, actually makes you a more effective network marketer!

So instead of focusing on just the sale, focus also on your marketing skills. Focus on developing your people skills. Your problem-solving skills. Focus on mastering the whole “mental game” of MLM, because it’s true when they say only the toughest survive in network marketing!

That’s why it’s best to get a mentor in MLM. Find someone who’s already created a successful business model for MLM, and reaping the benefits as you’re reading this. And here’s some good news — that’s where I come in! But more on that later. Let’s move on to Secret #2…

Secret #2 – Don’t Focus On The Sale. Focus On Helping People.

Businesses exist because people have certain needs and wants that have to be filled. And your goal shouldn’t be to “trick” people into buying your product by “convincing” them they need it — your goal is to identify what problems your prospects REALLY have, and then using your MLM business to solve those problems!

Focusing on helping people isn’t just the right thing to do — it’s also the SMART thing to do in MLM. When you successfully help someone solve their problems, they’re going to “owe you one” — and they’re going to return the favor by telling their friends about what a great person you are!

In MLM, the primary people you’ll be “helping” are your leads. These are the people you introduce into your network — the people you teach, the people you lead, the people who look up to you as the expert. You MUST keep them happy — they’re the ones who guarantee your MLM success!

Secret #3 – Don’t Focus On The Sale. Focus On Building Relationships.

Your MLM business should be all about building relationships with your prospects and customers. After all, people will only work with people they like and trust. That’s why building an impeccable reputation in your niche works so well in MLM!

Here’s the rule of thumb — when a person likes you, they’re going to do business with you once. But when they trust you, they’re going to do business with you over and over. Anyone can “trick” someone into buying their product — but why rob yourself of sustainable, continuous business? Build trust, not mistrust!

Secret #4 – Don’t Focus On The Sale. Focus On Becoming The Expert.

What’s the best way of growing your network? Simple — by giving it the opportunity to grow itself! And the fastest way your own network can grow is by word-of-mouth — when your “fans” are so pleased with you that they can’t help but tell their friends and family about you!

The key to growing your network is by establishing your reputation as an expert in your niche. After all, people flock to experts — they look for authority figures who can give them the answers to their questions.