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Matt Layton

Vice-President of Strategy at LegalShield

Matt Layton is a business strategist who works with entrepreneurial minded optimists who are searching for a vehicle and the techniques to help them reach their full potential.  He is currently the Vice-President of Strategy at LegalShield.

As a student of continuous improvement and GSD (Get Stuff Done), he studies and teaches the importance of creating habits and how consistent activity creates success.  Plan, Do, Check, Adapt. 

A 20-year veteran of the direct selling and multi-level marketing industry, Matt is well versed in sales and business building strategies having focused intently on data analytics in order to inform and implement productivity tactics, sales force motivation and personal development.

In addition to his direct selling experience, Matt is also very engaged with government and community service.  Having previously served as Vice-Mayor and Councilman, Matt remains active in government by consulting and managing campaigns for the next generation of elected officials.

Matt’s available for speaking or writing projects, as well as consultation services.  You can reach Matt at

Articles by Matt Layton

  • January 21, 2019

    How LegalShield Became a Great Place to Work

    Nancy and Kenny just wrapped up their series of podcasts about employee and distributor engagement. Those episodes detail evidence-based approaches you can use to make your company a great... Read more