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Building a business that is sustainable requires clear goals and actions. As a new direct selling company, you will need a business plan and procedures in place to move towards your business goals. You will need information about compensation plans, software, product, sales, legal and more.

  • October 18, 2015

    Social Media for Corporate MLM Offices

    I feel like I’m watching the great California Gold Rush of 1849! Only instead of trying to find gold in the rivers and mountains, people are prospecting from their desks on the Internet.  As websites like Twitter and Facebook rapidly grow, people in the MLM industry are rushing to stake their claim to ca... Read more ›

  • July 8, 2015

    Third Party Marketing Materials and Product Substantiation

    Every few years, someone makes front page news with a scandal about an exaggerated or unsubstantiated claim about their product. Typically, some crisis comes first such as Swine Flu. Next, someone decides that their product will fix said crisis. Making headlines can be great for business, but not these kinds ... Read more ›

  • July 7, 2015

    Making Earning and Product Claim Guidelines for Your Business

    Are you on your way to building your direct selling or multi level marketing business? Your next step is to determine how and what you can claim about your business opportunity and your product. During my research I found three amusing and informational videos that help companies and distributors put into per... Read more ›

  • July 6, 2015

    Product Substantiation: Direct Selling’s Key to Success

    The key issues in nutritional supplements are (1) that products have substantiation for their claims, (2) that consumers have information about the nutritional supplements, and (3) that products contain the ingredients listed. Substantiation Substantiation matters. That is, scientific proof for the effi... Read more ›

  • June 27, 2015

    MLM Corporate Startup Essentials: Part III

    Rules to Keep in a Very Safe Place The umbrella term for the business is "direct selling." Whether it is the variety practiced by Tupperware or Amway or Nikken or The Pampered Chef, it still is in the business "species" known as direct selling. Under that umbrella is found party plans, MLM or multilevel mark... Read more ›

  • June 26, 2015

    MLM Corporate Startup Essentials: Part II

    (Excerpts taken from the forthcoming book, Starting and Running the Successful MLM Company) Part ll of lll  Rules to Keep in a Very Safe Place The umbrella term for the business is "direct selling." Whether it is the variety practiced by Tupperware or Amway or Nikken or The Pampered Chef, it still is in th... Read more ›

  • June 25, 2015

    MLM Corporate Startup Essentials: Part I

    (Excerpts from the book, Starting and Running the Successful MLM Company) Part 1 of3 Rules to Keep in a Very Safe Place The umbrella term for the business is "direct selling." Whether it is the variety practiced by Tupperware or Amway or Nikken or The Pampered Chef, it still is in the business "species" k... Read more ›